Fighting AI With AI
How do we tell what’s true and what’s not? In a world where artificial intelligence presents both promises and perils, we find ourselves in a unique position: harnessing the very technology that threatens to undermine truth and authenticity to defend against it. While deepfakes have beneficial uses, they pose significant threats in spreading misinformation. Detection is challenging, but initiatives like content provenance aim to authenticate media from creation; however, the rapid advancement of AI suggests ongoing difficulty in combating deepfakes effectively. This presentation will delve into the methods used to create deepfakes, the challenges in detecting them and solutions like content provenance for ensuring authenticity. We will also discuss AI’s future in combating misinformation, emphasizing the need for advanced detection tools and ethical AI development.
Speaker
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Gujral, RanaCEO, Behavioral SignalsRana Gujral is an award-winning entrepreneur, investor and thought leader in artificial intelligence and behavioral technology. As the CEO of Behavioral Signals, Gujral spearheads innovation in artificial intelligence-driven behavioral insights and deepfake detection, transforming how businesses engage with customers and secure digital communication. He was recognized as a Top 10 Entrepreneur to Watch by Inc. Magazine, and his visionary leadership and expertise in scaling businesses have made him a sought-after speaker at global forums, including the World Government Summit and TEDx.
